You’re not chasing perfection, you’re chasing possibility.

Maybe you’re building something from scratch. Maybe you’re scaling your second act. Either way, you’ve realized this game isn’t about flashy funding rounds or viral launches. It’s about staying in the ring long enough to win and doing it without burning out or selling out.

You’ve hit the moments of doubt. The nights staring at spreadsheets. The early mornings wondering if you’re building something that will last or if you’re just building yourself into the ground. You’re resourceful, driven, and maybe a little tired of advice from people who haven’t built a damn thing.

This book was written for you.

I never set out to be an author. I set out to build.

After two decades growing companies in Europe and the U.S., investing in ventures, and mentoring founders, I saw patterns in what actually works.

Grow Into It was born not from theory, but from lived experience, like launching a medical device startup with my father on a tiny budget, no investors, and scaling it to 100 countries.

This book is a manual for entrepreneurs who want to build sustainably, scale intentionally, and lead without losing themselves.

Each chapter tackles a real part of the journey: overcoming perfectionism, bootstrapping with grit, validating your idea, building a team, managing energy, and playing the long game.

It’s strategic without being abstract. Honest without being discouraging. Practical, grounded, and battle-tested.

If you’re tired of startup porn and hype-fueled hustle, this is your alternative.

This is the book I wish I had when I started. You’re not alone on this path and you don’t have to figure it all out the hard way.

Where are you on your journey? Or, is this book for?

Grow Into It is your invitation to build smarter, grow stronger, and stay grounded while doing it. If you’re a founder, creative, or solopreneur forging your own path, this is for you.

From the Author

I never planned to write a book. But after two decades of building companies across Europe and the U.S., investing in dozens of ventures, and mentoring hundreds of entrepreneurs, I realized there was a pattern in what truly works – and what doesn’t.

Grow Into It is the result of those hard-won lessons. It’s not theory. It’s built on real experience: co-founding a medical device company with my father on a tiny budget and no investors, scaling it to over 100 countries, and continuing to launch, advise, and support businesses across industries and borders.

This book is for the builders. The ones without a trust fund, without a head start, but with relentless drive and a belief that something better is possible.

Whether you’re just starting out or scaling your next venture, I wrote this to give you what I didn’t have- an honest, practical manual for sustainable and scalable success.

✅ Preorder now and begin your own transformation.
Let’s build what matters – and grow into who we’re meant to be.